Lillian Ko

Lead Brand | Marketing

Marketing Strategist and Content Planner with 7+ years of experience helping startups and emerging brands clarify positioning, design go-to-market strategies, and deliver measurable growth. My expertise lies in building scalable marketing frameworks, crafting compelling narratives, and turning ideas into actionable plans.

Experiences

2021 - present
Founder at Vidamore
Established a brand dedicated to emotional awareness and mental health education and published content that reached young audiences.
2024 - present
Marketing Freelancer
Planned and executed campaigns for app startups, crowdfunding projects, and social impact initiatives.
2017 - 2024
Digital Marketing
Led social media, SEO content, paid advertising, and integrated marketing campaigns across multiple industries.
2024
Certified Life Coach
Supported clients in clarifying personal and career direction through structured coaching dialogue.

Highlights

Marketing Strategy
Expertise in positioning, multi-channel campaigns, and growth planning for early-stage companies.
Content Strategy
Creating SEO articles, social content, and messaging frameworks that drive engagement and conversions.
Crowdfunding & Launch Planning
Experience leading pre-launch strategy, advertising, and influencer collaborations for product and creative campaigns.
Coaching & Facilitatio
Guiding individuals and teams to align goals, overcome blockers, and build sustainable motivation.